Diversity and quality
SRG’s services are geared towards the diverse requirements of Switzerland’s multilingual and multicultural society. Diversity is therefore central to the programmes we offer and shapes the perspectives from which we present them.
The wide range of our radio and television shows reflects Switzerland’s multilingualism and multiculturalism. The diversity of Swiss society influences our choice of formats, content and angles across a broad spectrum of informative, cultural, educational and sport and entertainment programmes.
Our public service penetrates all relevant aspects of our shared society. Diversity combined with journalistic independence and excellent quality have put us in a leading position in the media market.
Our services are based on the values set out in our guiding principles:
- diversity
- quality
- independence
- responsibility
- dialogue
- creativity
