The improvement in the economic situation, as well as strict spending and cost controls, meant that SRG closed the 2010 financial year with a loss of 12.3 million Swiss francs. A much higher deficit, of 74.5 million francs, had been budgeted. Additional savings and efficiency programmes, higher commercial revenues and a reduction in financial obligations explain this pleasing result. Advertising revenues rose sharply amid an economic climate that was better than expected. This also helped the pension fund to recover, so that restructuring measures are no longer necessary. The cancellation and deferral of IT projects and a reduction in distribution costs also contributed to the improved result. The economic situation is still volatile, however, and SRG's financial room for manoeuvre remains limited in view of the investments that must be made in technology and infrastructure. Barring unforseeable events such as a further drop in economic growth, SRG will close 2011 in the black. If necessary, further savings will be made to achieve this goal.

Compared with the previous year, the operating result improved by 34.4 million Swiss francs from –46.7 million to –12.3 million francs. While operating income rose by 3.2 percent from 1563.1 million to 1612.7 million francs, operating costs for this year of major sporting events (2010 saw the Olympic Winter Games in Canada, the Ice Hockey World Championships in Germany and the football World Cup in South Africa) edged up by just 0.3 percent from 1608.1 million to 1612.5 million francs.

The weak euro and the softness of the US dollar had an extraordinarily negative impact on the financial result of –12.5 million Swiss francs (2009: –1.7 million francs). The operating result (result before financial and currency factors) improved from –45.0 million to +0.2 million francs, and thus came close to the balanced result that is the target for the coming year.

Rapport de gestion SRG SSR 2010

Geschäftsbericht SRG SSR 2010