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MCDT AG (Marketing and Consulting for Digital Broadcasting Technologies) offers professional marketing and advisory services for the introduction of new digital transmission technologies, in particular DAB and DAB+.
MCDT plans and implements all measures – from strategic and technological planning through to marketing and communication activities. Together with the interested sector (manufacturers, importers and sale of digital radio devices, private radios and other interested parties), MCDT promotes digital radio (DAB/DAB+). It offers its services both in Switzerland and in neighbouring countries.
|Legal form||Limited company|
|Management||Béatrice Merlach (CEO) and Ernst Werder (Managing Partner)|
|SRG SSR stake (Telvetia S.A.)||100%|